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  • Core values: A strong messaging platform helps position JVC as a thought leader in the faith-based service arena.

  • Reasons to give

    kor developed a series of three fundraising mailers to gain support from former JVC volunteers and attract new donors to the organization. This campaign is built around the words "Regift, Rejoice, and Reseed. Each word supports a specific reason for donatingto JVC, and the use of a common prefix creates a thread that connects the three pieces.

  • Pass it on 

    The detachable postcard encourages recipients to pass along the JVC message to friends, family and fellow alumni. It also drives recipients to the website so JVC can capture their contact information for future mailings.